PLEASE READ THIS PRIVACY POLICY AND THE RELATED TERMS OF SERVICE CAREFULLY BEFORE USING THIS WEBSITE.
Lions Gate Entertainment Inc., its parent and its subsidiaries (collectively “Lionsgate”) respect the privacy concerns of all users. Protection of personal and sensitive information is paramount. This Privacy Policy discloses what type of information is collected, the method used to collect it and how Lionsgate utilizes the information to better serve all interested parties. Your use of any Lionsgate website (individually and collectively, the "Website"), whether you are a "Visitor" (which means that you simply browse the Website) or you are a "Member" (which means that you have registered with the Website) indicates to us that you have read and accepted our privacy practices, as outlined in this Privacy Policy. The term "User" refers to a Visitor or a Member. The Terms of Service for this Website are hereby incorporated by reference.
Children
Protecting the privacy of children is especially important. We recognize the importance of safeguarding the privacy of children and encourage parents to check and monitor their children’s use of online activities regularly. The Lionsgate website supports and complies with the Children’s Online Privacy Protection Act (“COPPA”) and other laws. The Lionsgate website is not aimed at nor intended for children under the age of 13. If you are under the age of 13, please do not use the Lionsgate website. Our website does not accept registration from children under the age of 13. No personally identifiable information (as defined in the COPPA, 15 U.S.C. Section 6501) is purposefully or knowingly collected from children under the age of 13 by Lionsgate without parental consent. "If any personally identifiable information is found to be of a child under 13 given without parental consent, we will attempt to delete the information as soon as possible. Every user hereby agrees that all information you provide, including but not limited to age, shall be truthful and correct.
Information We Collect
Personally identifiable information ("PII") is information that identifies you or could reasonably be used to identify you personally (such as your real name, address, phone number, or e-mail address). Generally, you may browse our Website without providing any PII. However, we may ask you to provide PII at various times and places on this Website. We may request PII from you and display some PII (including Users' pictures and first names ) to other Users, which allows Users to identify each other. In some cases, if you choose not to provide us with requested information, you may not be able to access all areas of this Website or participate in all of its features. We may combine the information we collect with information available from other sources, including information received from promotional partners or other third parties.
We do not share any PII that you provide on the Website to any third party for marketing purposes unless you specifically opt-in to receive such communications.
Lionsgate gathers, analyzes and/or stores PII generally by way of four different sources: (1) the personal information voluntarily submitted by Visitors when using or registering as a Member to use our services; (2) the personal and contact information Users voluntarily provide when participating in any contests, sweepstakes and/or other promotions; (3) through merchandise purchase or pre-order transactions; and/or (4) by analyzing data through mechanisms that identify site usage, browser types, IP servers, etc. Lionsgate strives to provide our Users with information relevant to their particular desires, needs and/or concerns. The information we gather helps us to better serve that purpose.
Cookies
A cookie is a small piece of information sent to your computer’s browser, which is stored on the hard drive of your computer. There are two kinds of cookies Lionsgate operates: those that are “session” oriented and those that are “expiration” oriented. Session cookies delete from your computer at the moment you close your browser. Conversely, expiration cookies can be programmed to expire at any time; therefore when you close your browser, the cookie will remain on your hard drive until its expiration. Should you wish to be notified of, or to accept or decline cookies from being stored on your hard drive, please refer to your internet help directions. However, it is possible that some parts of our Website will not operate correctly if you disable cookies.
We may use cookies for a number of purposes, such as tracking usage patterns on the Website, measuring the effectiveness of advertising, controlling the display of ads, limiting multiple responses and recording registrations. Advertisers and other third parties that are serving content on some of our pages may set and access their own cookies on your computer. We do not have control over cookies placed by third parties. Such third parties' use of cookies is subject to their own privacy policies, which may differ from this one. Such third parties do not have access to our cookies.
Web Beacons
While you are on our Website, or while you are otherwise viewing our content, you may encounter Web beacons, which may come from Lionsgate or from third parties, such as advertisers or content providers. A Web beacon, which is sometimes also called a Web bug or "clear gif," is a small graphic image in a Web page, a Web-based document or an e-mail message, which generally allows the party that set the Web beacon to monitor certain information about the viewer of the Web page, Web-based document or e-mail message, and may allow access to certain cookies. Web beacons are usually invisible to the user, because they are very small (generally 1-by-1 pixel). However, in general, any electronic image viewed as part of a Web page, including an advertisement, can act as a Web beacon. Web beacons typically collect the URL of the page the Web beacon comes from, the type of browser requesting the Web beacon, the IP address of the computer that the Web beacon is sent to and the time the Web beacon was viewed. We do not have control over Web beacons used by third parties and do not have access to whatever information they may collect. Lionsgate may use Web beacons to count visitors to our Web pages and we may include Web beacons in HTML-formatted e-mail newsletters in order to count how many of our electronic newsletters (or particular articles, links, etc.) were actually opened. Web beacons can also be linked to PII.
Sensitive Information
From time to time, Lionsgate may collect sensitive information (e.g. credit card numbers) from a User. Sometimes it may be obtained when a User makes a purchase and his/her information may be sent directly to a third party authorization center that will relay to Lionsgate whether to proceed with the transaction. In such instances, the information is not at all stored in our system. Another way is when a User pre-orders merchandise. In this case, the information is sent to a non-public server and stored until the transaction is complete. For purchases through LIONSGATE SHOP (www.lionsgateshop.com), Amazon.com processes the payment and such purchases are subject to the terms of service and privacy policy of Amazon.com, located at http://www.amazon.com/gp/help/customer/display.html?ie=UTF8&nodeld=508088. On other occasions, third party vendors will collect sensitive information. Users must review and adhere to the terms of service and privacy policy of such vendors in such situations.
Lionsgate uses all possible efforts to ensure the safety of your sensitive information. No Website, internet transmission, computer system or wireless connection is completely secure. Lionsgate cannot guarantee that unauthorized access, hacking, data loss, or other breaches will never occur. Your use of the Website is at your own risk. Lionsgate urges you to take steps to keep your information safe by memorizing your password or keeping it in a safe place (separate from your account information), logging out of your account, and closing your web browser.
Whenever you give Lionsgate sensitive or confidential information, Lionsgate will take commercially reasonable steps to protect the information by establishing a secure connection with your web browser. Lionsgate uses the Security Socket Layer (“SSL”), an industry standard security protocol for encrypting sensitive information. Unless otherwise specified herein or on the site where you make a purchase, credit card numbers are used only for payment processing and are not retained for marketing purposes.
Non-Identifying Information
Lionsgate gathers and analyzes non-identifying User information such as Internet Protocol (“IP”) addresses and browser types for statistical purposes only. Your IP address is an identifying number that is automatically assigned to your computer by your Internet Service Provider. This number is identified and logged automatically in our server log files whenever you visit the Site, along with the time(s) of your visit(s) and the page(s) that you visited. Collecting IP addresses is standard practice on the internet and is done automatically by many websites. In order to better aim our application efforts, we may record and tally information for the purpose of, including but not limited to, measuring our traffic and determining the origin of the audience. We may collect non-identifying information for a variety of internal purposes, such as system administration, to report aggregate information to our advertisers, and to audit the number of visits to different pages on our Website and to enhance your enjoyment and experience.
External Links
Lionsgate may contain links to, or advertisements about, non-Lionsgate websites. Other sites may also reference, advertise, or link to the Website. Lionsgate does not endorse or sponsor other websites, is not responsible for the privacy practices or the content of non-Lionsgate sites, expressly disclaims any statements or assertions made on such websites, and denies all liability associated with your use of, and the content on, such other websites and advertisements.
Consent to Processing in the United States
By providing any personally identifiable information to Lionsgate, all Users, including, without limitation, users in the member states of the European Union, fully understand and unambiguously consent to this Privacy Policy and to the collection, storage and processing of such information in the United States.
Sharing Information
Lionsgate does not buy or sell consumer information. We use and disclose information as explained in this policy and as required by law. In certain instances we may need to disclose User information to third parties relating to contest/sweepstakes requirements and/or winner verification. In this case, the third parties who have access to PII are required to protect the information in a manner that is consistent with this Privacy Policy.
We may provide access to your PII when legally required to do so, such as in response to a legal subpoena, to cooperate with police investigations or other legal proceedings, to protect against misuse or unauthorized use of our Website, to limit our legal liability and protect our rights or the rights, property or safety of Users of this Website or the public. In those instances, the information is provided only for that purpose.
Lionsgate may also sell, transfer or otherwise disclose User information, including PII, if Lionsgate merges with or is sold to or otherwise acquired by another company, such as through a corporate merger, consolidation, the sale of all or substantially all assets, or other fundamental corporate change.
California Privacy Rights
A California resident who has provided personal information to a business with whom he/she has established a business relationship for personal, family, or household purposes (“California Customer”) is entitled to request information about whether the business has disclosed personal information to any third parties for the third parties’ direct marketing purposes. In general, if the business has made such a disclosure of personal information, upon receipt of a request by a California Customer, the business is required to provide a list of all third parties to whom personal information was disclosed in the preceding calendar year, as well as a list of the categories of personal information that were disclosed.
However, under the law, a business is not required to provide the above-described lists if the business adopts and discloses to the public (in its privacy policy) a policy of not disclosing User's personal information to third parties for their direct marketing purposes unless the User first affirmatively agrees to the disclosure, as long as the business maintains and discloses this policy. Rather, the business may comply with the law by notifying the User of his or her right to prevent disclosure of personal information and providing a cost free means to exercise that right.
As stated in our Privacy Policy, we do not share information with third parties for their direct marketing purposes unless a User affirmatively agrees to such disclosure -- typically by opting in to receive information from a third party that is participating in a sweepstakes or other promotion on one of our sites. If you do ask us to share your information with a third party for its marketing purposes, we will only share information in connection with that specific promotion, as we do not share information with any third party on a continual basis. To prevent disclosure of your personal information for use in direct marketing by a third party, do not opt in to such use when you provide personally identifiable information on one of our sites. Please note that whenever you opt in to receive future communications from a third party, your information will be subject to the third party's privacy policy. If you later decide that you do not want that third party to use your information, you will need to contact the third party directly, as we have no control over how third parties use information. You should always review the privacy policy of any party that collects your information to determine how that entity will handle your information.
California Customers may request further information about our compliance with this law by e-mailing general-inquiries@lionsgate.com. Please note that we are only required to respond to one request per California Customer each year, and we are not required to respond to requests made by means other than through this e-mail address.
Newsletter
Newsletters are periodically sent to Users who have previously registered to receive such material. The information obtained during registration (e.g. email address) is securely stored to achieve a more tailored relationship with Lionsgate. At any time, user can “unsubscribe” to this service.
Forums/Message Boards
All forums/message boards ("User Spaces") have a disclaimer stating that Lionsgate retains the right to control conversations through our User Spaces. You should use discretion in posting PII in User Spaces. While we encourage you to use the User Spaces to communicate and interact with other Users, we also advise you to use discretion in posting any information that is PII (e.g., name, address, employment) in order to ensure your privacy. We cannot ensure the security of any such information given the open access of the Website to Visitors and other members of the public. The administrators of the Website reserve the right to remove any content found in the User Spaces that we determine, in our sole discretion, does not comply with our Privacy Policy or our Terms of Service. But, we are not responsible for the actions of or content posted by the Website's Users.
If you choose to provide an email address on any User Spaces for other Users to contact you, we encourage the use of an "anonymous" address that does not contain your name or a domain name that could reveal your identity or other PII. Lionsgate takes no responsibility for the PII that you post on the Website's User Spaces.
Survey/Polls
Periodically Users may be asked to participate in surveys and/or polls. Participation is completely voluntary. Data collected from these surveys are analyzed for statistical purposes only.
Sweepstakes/Contests
Lionsgate may periodically run promotional sweepstakes and/or contests. Participation in these sweepstakes/contests is completely voluntary. PII is generally required to enter such sweepstakes and/or contests for such purposes as determining eligibility and contacting potential winners. The Official Rules governing a Lionsgate sweepstakes/contest (and explaining how Lionsgate will use PII collected in connection with such sweepstakes/contest) are always posted at the entry page for the applicable sweepstakes/contest.
Access To Your Information
If you are a Member of our Website and have provided PII to Lionsgate, you may visit the registration area of the Website where you will have the opportunity to access certain of your PII, to correct errors in such information, and to update your preferences regarding what information you want to receive from us. You will be required to enter your username and password before you will have access to your information. We will process your changes as quickly as we can. You should be aware, however, that it is not always possible to completely remove or modify information in our databases. In addition, please be aware that if you opt out from receiving marketing and promotional material we may still contact you regarding your use of our Website or changes to our Privacy Policy, Terms of Service, or other policy or terms that affect you or your use of our Website.
Ad Servicing
From time to time, we or our advertisers may use a third-party advertising server to deliver ads when you visit our Website. These companies may use information about your visits to our Website and other websites in order to deliver advertisements about goods and services they believe will be of interest to you. We share Website usage information about visitors to our Website with these companies for the purpose of managing and targeting advertisements and for market research analysis on our Website and other websites. For these purposes, we or our third-party advertising server may note some of the pages you visit on our Website through the use of Web beacons.
Merger, Sale or Bankruptcy
In the event that the Website is acquired by or merged with a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from our Users as part of such merger, acquisition, sale, or other change of control. In the unlikely event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors’ rights generally, we may not be able to control how your personal information is treated, transferred, or used.
Revisions to Privacy Policy
By using the Website, you signify your agreement to this Privacy Policy, as it may be amended and/or revised at any time. If you do not agree to this Privacy Policy, please do not use the Website We reserve the right, at our discretion, to change, modify, add or remove portions of the Privacy Policy at any time. We will announce any change publicly, such as by sending an email notice to all Users who have opted-in to receive email communication from Lionsgate and/or posting a notice on the Website’s home page. Your continued use of the Website subsequent to changes to the Privacy Policy will mean that you unconditionally accept and agree to the revisions. For any questions, suggestions, or concerns please email general-inquiries@lionsgate.com. Alternatively, you may contact Lionsgate via postal mail at Privacy Policy Questions, c/o Lionsgate, Investor Relations, 2700 Colorado Ave., Suite 200, Santa Monica, CA 90404. This Privacy Policy, including all revisions and amendments thereto, is governed by the laws of the State of California, without regard to its principles of conflicts of law.
I HAVE READ, UNDERSTAND AND UNCONDITIONALLY AGREE TO ALL OF THE FOREGOING.